Benefits for Beverage Producers

Benefits to MICRO BREWERIES:

PEGAS means No More Excessive Foam

Manual bottle-filling of carbonated beverages with traditional dispensing systems always results in excessive foam-formation. Excessive foaming in its turn means extra time, energy and significant beer wastage. PEGAS employs an industrial bottle-filling technology which guarantees absence of excessive foam in the process of dispensing.

PEGAS increases a keg yield

Ongoing beer wastage makes draft beer sales considerably less profitable than they could be. Sellers can lose up to 25% of beer in a keg for foam. It means that they lose 25% of their profit from each keg. Due to the foam-control option, PEGAS reduces beer wastage to a minimum and increases a keg yield up to 97-98%.

PEGAS provides a hygienic bottle-filling indeed

Contrary to traditional draft systems that fill containers from the bottom, PEGAS provides laminar bottle filling with beverage flowing along the internal surface of the bottle. Thus, the PEGAS device has no contact with the beverage. It gives a much more hygienic way of filling.

PEGAS offersa new distribution channel – supply of beers in PET bottles to bottle stores and supermarkets

The experience of our customers shows that:

- Micro breweries that do not bottle their beers and supply them to retail in kegs,

- Micro breweries and brewpubs that have only an on-trade license, etc.

still have a way to increase beer sales as PEGAS offers a cost-saving way of manual bottling. Beers in PET bottles are then made available in local supermarkets. Thus, micro brewers can satisfy local customers who want to consume their beers at home as well as visiting customers who want to take samples away with them (tourists, beer distributors, importers of beers, etc.)

PEGAS offersa wider distribution channel – local take-home trade

Micro breweries and brewpubs with an off-trade license that already sell their beers for take-away on a small basis receive a time and money-saving way of bottling their Fresh Beers. Our customers prove that the use of PET bottles as a take-home container can become a great success on the local market.

PEGAS minimizes the way of beer from the production site to the end consumer

- PEGAS can be mounted to mobile after-fermentation tanks in retail outlets.

Thus, a common scheme “brewery – beer distributor – retail outlet – end consumer” is reduced to “brewery - end consumer”. PEGAS cuts beer way through beer lines to the venue where it is dispensed. This way the harmful influence of oxygen and microorganisms present in beer lines, etc. is excluded, so end customers get the opportunity to enjoy high-quality fresh unfiltered and unpasteurised beer.

Benefits to LARGE-SCALE BREWERIES:

PEGAS increases beer sales volume

PEGAS increases beer sales volume

Our comparative study of draft and packaged beer prices in Novosibirsk retail outlets has shown that the average volume of draft beer sales is:

· 500-600 liters per retail outlet per day,

· 15000-18000 liters per retail outlet per month.

PEGAS is installed in over 90% of retail outlets with take-home beer trade all over Russia. Along with beers and draft systems big beer players on the Russian market supply the PEGAS units to the retail. This allows them to win the favour of retailers and have a share in high beer sales volumes.

PEGAS offers a winning way of promoting beer brands

Russian market serves as the brightest example of a highly-developed system of draft beer stores. This format can be viewed at as an alternative way of selling beer in countries where only traditional ‘on-premise’ and ‘off-premise’ trade exist. Draft beer sales in supermarkets and bottle stores is a proven way of attracting customers‘ attention to your beer brands.